CHALLENGE
Lift & Shift perception of the MH brand among discerning millennials who want to unwind by creating awareness of the MH Bourbon program and the Marriott lobby bar – Greatroom.
SOLUTION
On property activation that tells the story of the world of bourbon and all of its virtues from slow, smooth sips to the way the flavor lingers in order to drive traffic to Greatroom lobby bars from 5-7 pm
COLLATERAL
ON PROPERTY ACTIVATION
SOCIAL
BACK TO CASE STUDIES HOME
JOIN OUR COMMUNITY
Get the VIP Far From Timid experience with special offers, news, and stories for culture, brand, and design addicts like you!